Jump to ContentJump to Main Navigation
Professional CommunicationCollaboration between Academics and Practitioners$
Users without a subscription are not able to see the full content.

Winnie Cheng and Kenneth C. C. Kong

Print publication date: 2009

Print ISBN-13: 9789622099654

Published to Hong Kong Scholarship Online: September 2011

DOI: 10.5790/hongkong/9789622099654.001.0001

Show Summary Details
Page of

PRINTED FROM HONG KONG SCHOLARSHIP ONLINE (www.hongkong.universitypressscholarship.com). (c) Copyright Hong Kong University Press, 2022. An individual user may print out a PDF of a single chapter of a monograph in HKSO for personal use.date: 22 May 2022

Intercultural Professional Communication: Approaches and Issues

Intercultural Professional Communication: Approaches and Issues

Chapter:
(p.2) (p.3) 1 Intercultural Professional Communication: Approaches and Issues
Source:
Professional Communication
Author(s):

Kenneth C. C. Kong

Winnie Cheng

Publisher:
Hong Kong University Press
DOI:10.5790/hongkong/9789622099654.003.0001

Through the internalization of trade and information, as well as globalization, intercultural communication has increasingly gained importance, particularly in professional communication, since those engaged in professional communication rely on transdisciplinary frameworks. Also, different cultural backgrounds often serve as mediators to the communication among professionals. Gottis notes that the interpretation and realization of particular texts depend not only on sociocultural factors, since interpretive schemata play no small part as well. Utilizing a “lingua franca,” however, does not lighten the issue, as intercultural communication entails the need for locators to make their texts adaptable to purpose and contextual features. This chapter illustrates how professional communication plays an integral role in various disciplines, and presents certain related issues such as culture and communication studies.

Keywords:   globalization, communication studies, culture, sociocultural factors, interpretive schemata, lingua franca, professional communication, intercultural communication

Hong Kong Scholarship Online requires a subscription or purchase to access the full text of books within the service. Public users can however freely search the site and view the abstracts and keywords for each book and chapter.

Please, subscribe or login to access full text content.

If you think you should have access to this title, please contact your librarian.

To troubleshoot, please check our FAQs , and if you can't find the answer there, please contact us .