Tibetans conserve the natural environment out of their respect for sacred landscape, yet the ecologically fragile Qinghai-Tibetan Plateau is being eyed by the Chinese for its bounties of freshwater and precious metals. Tibetan herders are thrust into urban life with little to live on. The demolition of traditional architecture and construction of modern buildings severely mar the looks of Lhasa. Tibetan fashion is corrupted by official aesthetics to favor wearing animal skins, running counter to Tibetans’ religious belief.
Keywords: Animal skins, Herders, Mine prospectors in Tibet, Potala Palace, Qinghai-Tibetan Plateau, Sacred landscape, Tibet Heritage Fund, traditional Tibetan architecture, Sonam Wangmo, UNESCO World Heritage site
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