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Ambient Screens and Transnational Public Spaces$
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Nikos Papastergiadis

Print publication date: 2016

Print ISBN-13: 9789888208920

Published to Hong Kong Scholarship Online: September 2017

DOI: 10.5790/hongkong/9789888208920.001.0001

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PRINTED FROM HONG KONG SCHOLARSHIP ONLINE (www.hongkong.universitypressscholarship.com). (c) Copyright Hong Kong University Press, 2019. An individual user may print out a PDF of a single chapter of a monograph in HKSO for personal use.date: 13 October 2019

The Inside/Outside Equation

The Inside/Outside Equation

Building Skins and Screens

Chapter:
(p.113) 7 The Inside/Outside Equation
Source:
Ambient Screens and Transnational Public Spaces
Author(s):

Gary Gumpert

Susan J. Drucker

Publisher:
Hong Kong University Press
DOI:10.5790/hongkong/9789888208920.003.0007

This chapter examines the relationship between the internal façade and internal structure of buildings to elucidate how digital buildings have generated new levels of interactivity between people and structures. Applying a media ecology approach to the analysis of digital buildings, such as Times Square “zipper” and the Empire State Building in New York, the authors demonstrate how such buildings transform the relationship between inside and outside of architectural structures, and intensify the capacity to meaningfully communicate with contemporary publics. They argue that the multitudinous uses to which digital media façades are put, is consistent with the ethos of public space.

Keywords:   Media ecology, Digital buildings, Public space, Digital architecture

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