Cosplay, Cuteness, and Weiniang
Cosplay, Cuteness, and Weiniang
The Queered Ke’ai of Male Cosplayers as “Fake Girls”
This paper analyzes gender performativity in the form of cross-dressing cuteness through cosplaying by a popular male-cosplaying-female fan group “Ailisi Weiniang Tuan (Alice Cos Group)” based in China. Drawing from cute studies, gender/queer studies, and fan studies, this paper examines the phenomenon of fake girls as a venue of redefining the boundaries of identity and gender using cosplaying and the notion of cuteness to achieve queerness to address the issue of gender performativity through queered cuteness in today’s China.
Keywords: Cosplay, Cute Studies, Fake Girls, Fan Culture, Gender Performativity, Ke’ai, Queer, Weiniang
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